Escape to Italy - Travel stories often focus on couples or families, leaving other dynamics underrepresented. With solo and friend-based travel on the rise – making up nearly 25% of all travel bookings – we wanted to spotlight friendship in one of the world’s most iconic destinations: Italy. Known for its warmth, vibrancy, and stunning visuals, Italy was the ideal setting for a more relatable and affordable travel experience. Casting was key, and these two real friends were the perfect choice to capture the genuine connection and joy we wanted to highlight.

Photography by Catherine Falls, Art Direction by Josie Gealer Ng